Tier

A named sponsorship level with a fixed price and a fixed list of benefits. The working structure at community scale is five levels: three cash tiers running from the best booth position and the most visibility down to a logo and a couple of tickets, one Host tier paid in kind, and one Community tier that costs nothing and goes to media partners, film schools, and other communities who cross-promote you. Names can be metals (Gold, Silver, Bronze) or partnership language (Presenting, Supporting, Friend). What makes a tier a tier is that it is written down, published, and identical for everyone. Every custom deal you cut becomes a negotiation you repeat with the next sponsor, and a promise somebody has to keep on show day.

Source: The five-level structure comes from the DevOpsDays organizing guide’s sponsorship packages section: a Host tier covering venue or food, Gold at around 5,000 EUR/USD (6 tickets plus a table), Silver at around 3,000 (4 tickets), Bronze at around 1,000 (2 tickets, flyer or sticker distribution), and a Community Sponsor tier that receives a logo and social acknowledgement and is usually not asked for cash. The same guide advises publishing standard packages and refraining from deviations, since exceptions cost a volunteer team time (devopsdays.org/organizing). Those prices are the guide’s approximate examples, currency-mixed across EUR and USD, and they vary per city, so this course treats them as structural anchors only and never as price guidance for the Philippine market. On naming, partnership-flavored labels “feel more partnership-driven and work well when positioning sponsors as long-term allies,” while theme-based names suit community events (Nunify).

First used in: 1.5 · Sponsorship I: the package. Priced and sold in 2.4 · Sponsorship II: selling and activation.